In the last 10-15 years, from the yahoo Chat rooms to ‘Instant messaging’ and then to Orkut it has been an upward graph for people around the world. There were several social networking sites with sole aim to network everyone with everyone.
The trend evolved with new services like sharing beyond text, i.e. images, videos, sound and now location. Technology speeded up the internet and file sharing became fast and common. In India, till now Orkut was the synonym of social network but recently Facebook’s upward user graph and features seem to have blown it away.
More and more users are switching loyalties from Orkut to Facebook. Though Facebook as a phenomenon is relatively new to India but has caught the youth fast and made it addicted. Orkut revolutionarised the way the young people interacted and invited older people as well.
With the time and technology getting fast and small, people have less time to use these sites. The new innovation of microblogging site Twitter is very apt for the time. It asks to send Tweets of 140 characters and posts it to the space of your followers. One can follow as many people as one wants. Celebrities are hit on Twitter as everyone wants to know what they are doing.
They have made it an advertising and promotional tool as well. It is like a tool of personal promotion and publicity. It is like being a celebrity among your small group. You know instantly what Amitabh Bachchan or Sachin Tendulkar is doing! You post your questions and Shahshi Tharoor replies to you!
All the social networking sites have its own ways to engage. Orkut came with Scraps and photos, Facebook with Walls and comments and Twitter with Tweets…
The concept of blogging is new to India and often people leave it to some ‘aware’ people who know how to write. But Twitter has miniaturised this concept to 140 characters! Use your skills to be precise, write your SMS lingo and there is a bunch of readers which understands and comments. Even if you don’t get comments, it’s satisfying to see yourself speaking for anything. You feel sad for the train mishap, Tweet it! It gives a strange satisfaction and makes you feel that I have done my bit!
There is no annoying advertisement on Twitter, at least till now, which makes it a clean pick. Apart from that the use of SMS to Follow, Tweet, Retweet, Get tweets etc. (all commands are here at http://twitter.com/devices) has made it easier for anyone. Any other site needs an internet connection to be connected, but twitter costs nothing to be used from mobile! And it should be just a mobile which can send messages! No extra cost but the standard message charge of the carrier!
The fan following of Twitter is increasing every single day and the access to celebrities have made it a hit as of now (Tharoor’s and Modi’s controversy had added to its popularity). Within two-three months Twitter will be having an great chunk of users in India and there is no doubt that it will be the next crazy time passing as well as engaging tool for the youth and all.